Collect, Discover, Understand

Learning Outcomes

Subject Specific Practical Skills

Having successfully completed this module you will be able to:

• demonstrate advanced proficiency in design development tools and techniques

Knowledge and Understanding

Having successfully completed this module, you will be able to demonstrate knowledge and understanding of:

• critical engagement with key ideas in Communication Design through creative practice

Transferable and Generic Skills

Having successfully completed this module you will be able to:

• demonstrate accurate and effective academic research and communication skills

Subject Specific Intellectual and Research Skills

Having successfully completed this module you will be able to:

• critically analyse examples and case studies relevant to Communication Design

Indicative content:

• design theories and methods;
• user research, user modelling;
• making sense of data;
• defining design challenges and questions;
• lo-/hi-fidelity prototyping – physical and digital;
• principles of information design and architecture;
• testing methods and approaches;
• iteration;
• design through storytelling;
• design for delight;
• instructional design;
• being a reflective practitioner.

Teaching includes:

• weekly tutor-led practical workshop briefs of varying group sizes;
• Short tutor-led presentations and keynotes;
• Tutor-led discussions;

Learning includes:

• readings;
• independent study;
• presentations;
• on- and off-site research;
• data gathering;

Formative

This is how we’ll give you feedback as you are learning. It is not a formal test or exam.

Assessment of Practice

• Assessment Type: Formative
• Feedback:
• Final Assessment: No
• Group Work: No

Summative

This is how we’ll formally assess what you have learned in this module.

Referral

This is how we’ll assess you if you don’t meet the criteria to pass this module.

Repeat

An internal repeat is where you take all of your modules again, including any you passed. An external repeat is where you only re-take the modules you failed.