Global Media Management (MA)

Award
Master of Arts
Typical Offer
2:1 degree View full entry requirements
Duration
1 year
Course Type
Full-time
Campus
Winchester
Next course starts
September 2024

About this course

This course will not be open to applicants for 2025 entry. The course will be replaced by Digital Media Practices (MA) for September 2025 entry.

Digital media has transformed the way we make and consume news, entertainment and communication. On this UK master's course in global media management you’ll learn how to analyse this fast-changing landscape - and influence its development. You’ll explore critical concepts through in-depth research and practical projects, preparing you for success in the global creative and communications industries.

Discover the social, cultural, political and technological impact of the changes brought about by digital media. 

On this MA course you'll develop in-depth understanding of how people engage with the world through the internet, social networks, press and mobile media. 

Real-life case studies will help you examine organisations’ communications strategies, learning how ideas are developed and how users respond to them. 

You’ll also learn the skills to become an expert digital media practitioner yourself, covering topics from gamification to citizen journalism. 

The course is taught in an art-school environment, so you'll be using industry-standard software, cameras and video equipment. 

Highlights of the course include: 

  • opportunities to develop your own media campaign 
  • a research project and critical paper on a topic of your choice 
  • world-class researchers with expertise in the creative industries 
  • behind-the-scenes visits and field trips 

With a strong emphasis on employability, the course will help you to develop your professional profile in preparation for a role in the creative and communications industries, or for further study at PhD level.

We regularly review our courses to ensure and improve quality. This course may be revised as a result of this. Any revision will be balanced against the requirement that the student should receive the educational service expected. Find out why, when, and how we might make changes.

Our courses are regulated in England by the Office for Students (OfS).

Course lead

Your course leaders are Dr Kwame Phillips and Dr Alexandra Anikina, Senior Lecturers in Digital Media Theory and Practice. The course teaching team has published on a wide variety of topics including moving images, digital media, visual culture, algorithmic culture, studies of science and technology, creative industries labour and policy, media festivals, recombinant and appropriative media, social media platforms and participatory cultures. The course teaching team are also practitioners in film-making, photography, music, digital media, art and curating.

Course location

This course is based at Winchester.

Awarding body

This qualification is awarded by the University of Southampton.

Download the Course Description Document

The Course Description Document details your course overview, your course structure and how your course is taught and assessed.