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Business Planning for Games

When you'll study it
Semester 2
CATS points
15
ECTS points
7.5
Level
Level 5
Module lead
Steven Sanderson
Academic year
2025-26

Module overview

Through a series of talks and seminars you will be introduced to approaches for the marketing, planning, and financing of various game products. The module will cover basic business and tax practices such as setting up as a sole trader or limited company alongside outlining innovative future business practices and models such as crowd funding, marketing, venture capitalist funding, funding applications and working with publishers.